Unlock sales success with Delpha Ultimate Accounts

Reduce Loss due to Inaccurate Account Hierarchies

Missed Sales Opportunities

Incomplete or inaccurate data can result in missed opportunities for cross-selling and upselling across subsidiaries and related entities.

Increased Sales Cycle Length

Without accurate parent-child relationships, sales teams may spend more time identifying decision-makers and navigating corporate structures, prolonging the sales cycle.

Higher Customer Acquisition Costs (CAC)

Inefficient targeting and wasted marketing efforts on incorrect or incomplete hierarchies can increase the cost of acquiring new customers.

Inaccurate Territory Planning and Resource Allocation

Misaligned sales territories due to incorrect parent account information can lead to over-servicing some accounts and neglecting others.

How it works

Visualisation of the ultimate account and its links to the children
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Step 1 : Visualize

Incorporating the Delpha Ultimate Account field into Salesforce extends the traditional parent-child hierarchy, bringing capabilities that enable comprehensive account visibility, strategic engagement, centralized marketing, enhanced risk management, increased operational efficiency, and improved relationship mapping.

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Step 2 : Analyse and Correct

Delpha’s AI identifies inaccuracies in your organizational hierarchy, detecting issues like orphaned accounts or incorrect parent relationships. It then recommends either correcting the existing parenting structure or creating a new ultimate parent, ensuring your data is both accurate and fully aligned with the true corporate structure.

Image of the Delpha Dashboards displaying statistics of Ultimate Accounts
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Step 3 : Unlock the Sales Success

With accurate and enhanced data, you can maximize the value of every account, driving more significant business outcomes across the entire corporate structure. Boost sales and marketing efficiency to achieve even greater results.

The Benefits of Delpha Ultimate Accounts

360° View of an Account

Data inaccuracies can increase the length of the sales cycle by 15% to 20%. – Forrester Research

Unlock a 360° view of each account, providing deep insights into the entire corporate structure to drive smarter, more strategic sales initiatives.

Better Territory Management

Companies with inaccurate data can see a 10% to 15% decrease in sales productivity due to poor territory management. – Gartner

Align your sales efforts seamlessly with the corporate hierarchy, ensuring optimal territory coverage and resource efficiency.

Cross-Selling and Upselling

Companies with incomplete or inconsistent data miss out on up to 12% of their potential revenue. – Salesforce

Leverage corporate relationships to unlock new cross-selling and upselling opportunities, expanding your reach across the entire organization.

Frequently Asked Questions