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Germain Bourgeois
Germain Bourgeois
Founder and CEO of Delpha
Explore all posts written by Germain Bourgeois
DATA QUALITY
SALESFORCE
AgentForce: Elevating AI Performance through Superior Data Quality
In today’s competitive digital landscape, AI-powered CRM solutions like Salesforce’s AgentForce are transforming bus...
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CRM
DATA QUALITY
The Ultimate Guide to Data Quality and AI in CRM: Unlocking Maximum Performance
Introduction In today’s digital era, artificial intelligence (AI) is transforming Customer Relationship Management...
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CRM
SALESFORCE
Single vs Multiple Salesforce Orgs: A Data Perspective
Choosing between a single or multiple Salesforce organizations (orgs) profoundly influences data management, analytics c...
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DEDUPLICATION
Unification vs. Deduplication: Mastering the Art of the 360-Degree View
A 360-degree view is invaluable as it provides a comprehensive and detailed picture of each customer’s interaction...
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CRM
SALESFORCE
The Magnificent Seven fields for Account in Salesforce
Do you know the Magnificent Seven fields for Account that can do the work of Seven hundred? An Account represents a co...
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BAD DATA IMPLICATIONS
GENERATIVE AI
Using Generative AI with bad sales and marketing data can have both legal and financial implications
Using generative AI in sales and marketing offers numerous benefits. It enables enhanced lead generation by identifying ...
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