The CFO sees Agache. Sales sees LVMH. Who is the real customer? Read the Analysis

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Account Hierarchy Strategy: Solving the Finance vs. Sales Conflict

The Conflict: Legal Entity vs. Buying Group In the modern enterprise, the definition of a “customer” is fractured. It exists simultaneously as a legal construct designe...

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REVENUE GROWTH SALES SALES EFFICIENCY SALESFORCE

Account Hierarchy Strategy: Solving the Finance vs. Sales Conflict

The Conflict: Legal Entity vs. Buying Group In the modern enterprise, the definition of a “customer” is frac...

Read More...

DATA QUALITY REVENUE GROWTH SALES EFFICIENCY

The 5 Most Efficient Steps to Improve Your Data Quality in 2023

Data quality can be like an iceberg. It seems like a small problem at first, but upon further investigation, you realize...

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