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FEATURED ARTICLE

Salesforce just spent $8B on Informatica – Here’s Why That’s Great News

Salesforce Acquires Informatica for $8 Billion On May 27, 2025, Salesforce announced a definitive agreement to acquire Informatica for approximately $8 billion in cash and stock. M...

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DATA QUALITY DEDUPLICATION

Data Management Best Practice: Top 6 Fields in Salesforce Contact Object

In this article, we will zero in on the Contact object and discuss what are the top six fields that should be prioritize...

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DATA QUALITY

How to Achieve Data Excellence for Business Success

The silver lining to the pandemic is that we survived the challenge of digitally transforming our business models overni...

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CRM DATA QUALITY SALES SALESFORCE

Improving Data Quality: A Strategy to Increase Productivity

 To successfully use a CRM, you need to overcome the main challenges connected to the system’s implementation. To be ...

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DATA QUALITY DUPLICATES MACHINE LEARNING

Duplicates: The Bane of Data-driven Companies

 10-30% of data in databases are duplicates. Bad data is costing each business $15 million on average every year But du...

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DATA QUALITY SALES SALESFORCE

Bad Data: How Salesforce Administrators Can Eliminate It

 This article will shed light on the key statistics connected to bad data. It will also discuss why businesses should ca...

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CRM CUSTOMER SUCCESS DATA QUALITY

Great Data Will Increase CLV and Grow Revenues

 This article shows why data quality is fundamental for Customer Lifetime Value and Client Satisfaction and how AI will ...

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